Spotlight: Caller ID Getting Lukewarm Response

Privacy-conscious Californians appear to be giving thumbs down to caller ID. In the seven months since Pacific Bell began offering the service, only 5% of 9.6 million residential customers have requested it, Pac Bell parent Pacific Telesis Group said. Caller ID lets customers screen calls by displaying the caller’s number. Ten percent of residential customers nationwide subscribe. Despite the low response, Pac Bell plans to introduce a feature later this year that displays the caller’s name too.