BY THE NUMBERS
Estimated pre-sale video shipments to retailers (in units) of:
“Lt. Col. Oliver North: His Story” 30,000
“Oliver North: Memo to History” 102,000
“Jane Fonda’s Low-Impact Aerobic Workout” 350,000
“Top Gun” 1.85 million
Sources: Billboard, Lorimar Home Video, Paramount
Estimated national Nielsen audience for:
Iran-contra hearings with North (on CNN) 1.45 million
Iran-contra hearings without North 970,000
Average audience for “Days of Our Lives” (NBC) 6.82 million
Average audience for “All My Children” (ABC) 6.64 million
Sources: CNN, ABC, NBC
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