Coach shifts its fashion-show format, will present men’s and women’s collections together
Coach is never one to shy away from a fashion trend. The house will now make the switch to a dual-gender fashion show, WWD has learned.
Coach will move its men’s show from London to New York, and present it in tandem with its women’s collection — following a two-show-a-year model going forward.
Previously, the house staged four shows a year – two each for men and women.
The leather goods house made its first move toward dual-gender shows in December, with its 75th anniversary show. There, Coach presented its fall 2017 collection for men and pre-fall 2017 collection for women.
On Feb. 14, the show will feature fall 2017 women’s ready-to-wear as well as previously “unseen†men’s looks from the same season. Reasons for why these looks were not presented in the original fall 2017 men’s lineup could not be learned.
A Coach spokesperson did note that the forthcoming show will feature a “greater proportion†of women’s looks.
Coach last held a men’s show in London last June, when it unveiled its spring 2017 collection in the English capitol.
Going forward, pre-fall and resort collections will be shown with look books and editor appointments.
Chief executive officer Victor Luis and creative director Stuart Vevers were unavailable for comment.
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