RETAIL : Baby Boomer Parents Drive Booming Sales of Great Toys From the Past
Compiled by Greg Johnson / Times Staff Writer
For many Orange County children, it’s beginning to look a lot like Christmas past.
Erector sets, popular with the moms and dads of today’s kids, are at the top of the list among parents shopping this season at Westminster Mall, Marketing Director Kim Facas said. Close behind are Barbie dolls, Matchbox cars, downsized toy kitchen appliances and board games, including Monopoly, Clue, and Chutes and Ladders.
“Baby Boomers want their kids to have the same toys they had,†Facas said.
Inside the business of entertainment
The Wide Shot brings you news, analysis and insights on everything from streaming wars to production — and what it all means for the future.
You may occasionally receive promotional content from the Los Angeles Times.
